(Sports Correspondent: Imran Sohail)
SharkNinja Partners with Women’s Rugby World Cup 2025 to Elevate Match Day Experience
SharkNinja, a global leader in innovative home appliances, has officially joined the Women’s Rugby World Cup 2025 as the Official Consumer Appliance Partner, bringing cutting-edge products and purposeful innovation to the tournament in England.
The partnership aims to enhance the experience of both players and fans through high-performance solutions such as Ninja FrostVault Coolers, Shark Fans, and Shark Beauty styling tools like the Shark FlexStyle. These products will be used by players, Emirates Match Officials, and staff to ensure comfort, style, and performance on and off the field.
💡 Innovation Meets Sport
Throughout the tournament, SharkNinja will power key areas with practical and stylish technology designed to simplify life. From keeping cool with advanced fans to prepping for the spotlight with professional-grade hair styling tools, SharkNinja’s solutions are set to be a game-changer behind the scenes.
But it’s not just the teams who benefit. Fans will get hands-on with SharkNinja products through exciting interactive activations at match venues and at the official Women’s Rugby World Cup Fan Zone at London’s iconic Battersea Power Station. These experiences will showcase SharkNinja’s most popular innovations and offer fun, engaging moments for supporters of all ages.
📲 Engaging Content & Social Media Series
A special content series will also roll out across social media platforms, offering fans a fresh perspective on match day preparations. This digital campaign will highlight inspiring stories, standout personalities, and a unique look into the world of women’s rugby.
🤝 Official Statements
James Kitto, Managing Director Northern Europe at SharkNinja, shared his enthusiasm:
“At SharkNinja, we’re committed to making everyday life easier and more enjoyable. Our partnership with Women’s Rugby World Cup 2025 is all about providing comfort and confidence—before, during, and after every match. We’re honored to support these incredible female athletes and fans throughout the tournament.”
Sarah Massey, Managing Director of Women’s Rugby World Cup 2025, added:
“We’re thrilled to welcome SharkNinja as an official partner. Their involvement brings true value to the tournament, not just through sponsorship, but by enhancing the player and fan experience with innovative, practical products.”
🔜 What’s Next?
More information about fan activations and the social content schedule will be released as the tournament approaches.
🌍 About SharkNinja
Headquartered in Needham, Massachusetts, SharkNinja is a leading product design and technology company offering a wide range of top-rated home and lifestyle solutions. With globally trusted brands—Shark and Ninja—the company is known for its user-friendly, high-performance appliances. SharkNinja products are available at major retailers and online worldwide. Learn more at sharkninja.com.
🏆 About Women’s Rugby World Cup 2025
Running from 22 August to 27 September 2025, the Women’s Rugby World Cup will be held across eight iconic locations in England. The event is poised to be a major milestone for women’s sport, aiming to inspire the next generation, attract global attention, and empower communities through the spirit of rugby.
With incredible athletes, dynamic matches, and a commitment to gender equity, the 2025 tournament will deliver more than just thrilling rugby—it will spark real change on and off the pitch.
