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Allianz announced as Official Supporter of Women’s Rugby World Cup England 2025

Allianz Becomes Official Supporter of Women’s Rugby World Cup 2025 in England

World Rugby has officially announced Allianz as an Official Supporter of the Women’s Rugby World Cup England 2025. The grand final will be held at Allianz Stadium on 27 September 2025, promising to be the most exciting and well-attended women’s rugby event in history.


A Historic Partnership for Women’s Sports

Allianz joins a global group of purpose-driven partners supporting what is set to become the largest Women’s Rugby World Cup ever. As the official naming partner of the final venue, Allianz will play a key role in this landmark event, reinforcing its long-standing commitment to sports and societal impact.

The tournament, featuring 16 international teams, kicks off on 22 August 2025 across eight cities in England, culminating in the final match at Allianz Stadium, where the champions will lift a newly designed trophy.


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Allianz’s Deep Roots in Rugby

Allianz is no stranger to rugby. Its involvement ranges from the grassroots level to elite national teams:

  • Partner of both England’s men’s and women’s rugby teams

  • Supporter of youth talent through the Allianz Future Fund

  • Former naming rights holder for Premiership Women’s Rugby

  • Long-time backer of the Red Roses, England’s women’s team


‘The Road to Allianz Stadium’ – Inspiring Fans to Get Active

As part of a global fan engagement campaign, Allianz and Stepathlon have launched The Road to Allianz Stadium. This initiative encourages fans to walk the virtual distance from Sunderland’s Stadium of Light (where the tournament opens) to Allianz Stadium, inspiring healthy habits ahead of the final.


Record-Breaking Ticket Sales

Interest in Women’s Rugby World Cup 2025 is at an all-time high. As of July 2025, over 330,000 tickets have been sold, more than double the total attendance at the 2021 tournament in New Zealand.

➡️ Tickets are still available at: tickets.rugbyworldcup.com


What Leaders Are Saying

Sarah Massey, Managing Director of WRWC 2025:

“Allianz is the perfect partner as we aim to deliver the biggest and most impactful Women’s Rugby World Cup to date. Their commitment to rugby and social progress aligns perfectly with our goals.”

Colm Holmes, CEO of Allianz UK:

“We believe in the power of sport to inspire and unite. This partnership is a natural extension of our ongoing support for women’s rugby and we are proud to be part of this historic moment.”


About Allianz

The Allianz Group is a global leader in insurance and asset management, serving over 128 million customers in nearly 70 countries. The group manages nearly €2.7 trillion in assets and continues to lead in sustainable investment and social responsibility.


Women’s Rugby World Cup 2025 is not just a tournament — it’s a movement. With Allianz on board, this event is set to redefine the future of women’s sports.

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