(Sports Correspondent: Imran Sohail)
ICC Appoints Sanjog Gupta as New CEO to Lead Cricket’s Global Growth
The International Cricket Council (ICC) has officially named Sanjog Gupta as its new Chief Executive Officer (CEO), marking a major leadership transition in the world of cricket. Gupta takes over from Geoff Allardice, effective immediately.
🏏 From Media Mogul to Global Cricket Leader
A well-known figure in sports, media, and entertainment, Sanjog Gupta previously served as CEO of Sports and Live Experiences at JioStar, the official broadcast partner for ICC events in India. He now becomes the seventh CEO in ICC history, bringing with him a wealth of experience in sports commercialization and content strategy.
🗣️ ICC Chairman Jay Shah Welcomes the New Era
Announcing the appointment, ICC Chairman Jay Shah praised Sanjog’s strategic vision:
“Sanjog brings extensive experience in sports strategy and commercialisation, which will be invaluable for the ICC. We are confident he will help drive cricket into new and emerging markets while reinforcing its strength in traditional strongholds.”
📈 Vision for Unprecedented Growth
In his first remarks as ICC CEO, Sanjog Gupta shared his excitement about taking on the new challenge:
“It is a privilege to have this opportunity—especially at a time when cricket is poised for unprecedented growth and enjoys the passionate support of nearly two billion fans worldwide.”
🎯 Sanjog Gupta’s Career Highlights
-
📺 Started as a journalist
-
🏢 Joined Star India in 2010
-
📊 Held leadership roles in content, programming, and strategy
-
🏆 Became Head of Sports at Disney Star in 2020
-
👔 Appointed CEO of JioStar Sports in November 2024
🏟️ What This Means for Global Cricket
Gupta’s appointment comes as the ICC rides a wave of momentum following:
-
Cricket’s successful push for Olympic inclusion
-
Record-breaking fan engagement across ICC events
-
Strategic focus on growing the game in new regions
With Jay Shah as ICC Chairman and Sanjog Gupta now leading as CEO, this new leadership duo is expected to reshape cricket’s global landscape, potentially shifting the sport’s power dynamics even further.
